There are many ways digital marketing is pushing the insurance industry forward. This month we focus on the disruption caused by production technology and media.
Lead Your Own Band
After building and selling his second successful advertising and digital marketing firm, Redlbl’s Chris Birt worked with a series of international brands to help them fire their traditional agencies and, essentially, “go solo.”
The Marine Retail Association of the Americas, Hemisphere Companies, The American Swedish Institute and Viavi under Birt’s supervision successfully executed multiple campaigns without an agency.
The key to “getting it done” was knowing how to match the most valuable technology with a specific set of creative skills. Birt drew on his work with Sony to help clients grow internal capabilities that rivaled professional videographers & photographers.
While a $1500.00 camera and lens today can do the work of a $150,000.00 camera just a decade ago, most people don’t know which combination of technology and creativity works. Redlbl helps traditional markets like insurance find a happy medium.
Get Out (Redlbl is for real)
We will build out your in-house capabilities. Contact Redlbl through our site to explore how blue chip agency talent can collaborate with your in-house staff to produce rich content at lean prices or call 612-220-3800.